Ysh Estayo
Dec 1, 2024
Personal Branding & Website Importance
People listen to you, trust you, and buy from you because of your leadership and influence—that’s personal branding. When someone gives you advice, you may not like it if you don't see them as an authority. The same applies to selling your products and services. People will buy not just because of the product, but because they believe in you.
Social Media vs. Website:
If you’re running a traditional business and relying solely on social media, you’re missing out. Social media is great for engagement, but without a website, your business lacks credibility. Think of your website as your online headquarters. It's a 24/7 salesman that builds trust and makes your business look legitimate. Just like having a store in a prime location like Shangri-La or Rockwell, a website elevates your brand’s presence.
Why You Need a Website:
I recently came across a stylish pair of shoes online, but when I tried to find their website, I couldn’t. That lack of a proper website made me question their credibility. In today’s digital world, a website isn’t just optional—it’s essential. It’s your business's statement that you are professional and trustworthy.
The Power of a Website:
Your website is your business’s virtual office—it's the place where potential customers find you, trust you, and make purchases. Imagine if your office was located in the heart of a busy business district like BGC or New York. You'd have access to a broader customer base and more opportunities. That's what a website offers: a gateway to more sales and growth.
Don’t Get Left Behind:
If you're serious about growing your business and dominating your market online, it starts with a website. Running ads or posting on social media isn't enough. Your customers are searching for your products on Google, and if you don’t have a website, you're missing out. A well-optimized website makes you 5 steps ahead of the competition.
A Real Success Story:
One of my clients, a business owner, came to me last year for help building his website. Today, he’s dominating his market, getting more clients, and even being invited to speak at events. His website has been a game-changer in his business growth.
At EDITORIALph, we’ve seen firsthand how a website can transform a business. What started as a personal project is now attracting professionals and businesses eager to advertise with us. This is the potential your business can unlock! Let's create your website, establish your brand, and help you dominate your market. Visit us at www.hsyctech.com or leave us a message to get started.
Ysh Estayo, our resident writer and author at EditorialPH, is dedicated to helping small businesses, aspiring startups, and entrepreneurs as a business consultant. He has authored multiple books, available on Amazon, Google, and Intellybooked, and his work has been published by Inspire Publishing House. Additionally, he has written business-related articles for various platforms. Passionate about inspiring coaches, Ysh provides tools and support through Inspire Coaching Agency. You can also meet him at www.intellycoach.com.
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